Upgrade To GA4.
We Can Help.
In today’s internet-driven economy, it’s crucial for your company to record and utilize the data your website provides. This data should be used to make your every marketing decision.
Google has announced that Universal Analytics will stop collecting data on July 1, 2023, and it will archive all your data on July 1, 2024! The time to switch to GA4 is now!
Why it’s important to upgrade:
Google Analytics 4 (GA4) is Google’s newest version of their popular and free website analytics tool. It’s quite a bit different from their previous version, Universal Analytics (UA). So, it can be pretty intimidating to think about going through with the upgrade to GA4.
At Peralta Design, we recommend that you upgrade, sooner than later. If you wait until June 30, 2023 before upgrading, then you will be starting from zero and you won’t be able to compare any historical data in GA4. Start collecting your data now. Google has given us this announcement in 2020, and you’re one of those who’s been pushing it off, we’re here to help.
The first step is the hardest part. We’ve created an affordable package to support businesses in their GA4 conversion. We call it the GA4 Foundation, which is the first step you would need to take to get the wheels turning, and most importantly begin collecting data.
1. Activation of GA4
We will set up your new GA4 property so that you can collect data in parallel with your existing Universal Analytics property.
2. Filter IP Addresses
We will filter out your company’s IP Addresses to ensure that if you are on your own site the web analytics won’t count it towards visitors/sessions etc. as this would skew your data.
3. Set Up Basic Reporting
GA4’s reporting setup differs from UA in that there are fewer predefined reports, but we will create a basic custom report that will fit your needs.
4. Export Data (1 Year)
We will export 1 year of data for you that matches your timeframe needs so you will always have this data available even after UA stops.
About Peralta Design
Led by Creative Director Ramon Peralta, Peralta Design’s penchant for design is informed by decades of experience working with world-class organizations like Priceline, BiC, NFL, and more. We’re proud to have helped hundreds of businesses and organizations from non-profits to municipalities to corporations launch successfully while looking their best.
Peralta Design’s vision is to create a world where the dreamers, the entrepreneurs, small businesses and corporations alike can all prosper by scaling and growing their businesses through effective brand strategy, state of the art technology and a high design aesthetic.
Peralta Design’s mission is to help businesses large and small navigate complex branding, web and digital marketing challenges. We promise to deliver superior customer service to our clients that will exceed their greatest expectations by always delivering more value than expected.
At Peralta Design, we listen, we collaborate and we deliver results. We Launch Brands®
Your Google Analytics May Be Expiring Soon – Be Ready For The Move To GA4
Google announced the transition back in October of 2020, but that was years ago right? Time flies and it’s time to take action rather than ignore something that’s years down the line (especially because now it’s only a year away!). So what’s happening and when? All you need to know about the upgrade in one place!