COVID-19 Update: We are 100% operational and are working 100% remotely until 4/22 per Governor Lamont’s orders for the safety of our team and that of our clients. Read More

Pinterested Yet? Not Really.

  I was so ready to start blogging about how little interest I had in Pinterest, the latest social media site generating buzz around the web, until I started actually using it. Needless to say, if you were looking for another way to be even less productive during...

Always Be Closing (ABC): The Scope of Work

  I’m a huge fan of Glengarry Glen Ross. In fact, it’s a requirement that anyone who works at my firm must watch it at least a dozen times. Being able to fire off quotes from the movie, especially Alec Baldwin’s motivational speech (probably his best performance...

The Almighty Creative Brief

2012 is already shaping up to be another banner year of exciting projects and growth. Although January is historically a slow time of year, the phone has been ringing off the hook, emails have been flying in and new project proposals are flying out the door. Its...